Website Lost Leads Calculator
Is your website costing you customers? Enter four numbers to see how many leads and how much money your site could be missing each month.
Run your numbers
Use your best guess if you don’t know an exact number. You can find your monthly visitors in Google Analytics.
How it works
Set the goal
A strong small business site turns about 3 out of 100 visitors into a call, form, or email.
Find the gap
The calculator compares that goal to the leads your site gets now.
Count the cost
It uses your close rate and customer value to show the money you could be missing.
Why websites miss leads
The most common reasons are a hard-to-find phone number, a slow site, and a headline that doesn’t say what you do. See all seven in Why Is My Website Not Getting Calls?
Every Rock Springs site is built to fix these from day one. See what comes with the plan on the services page.
Frequently Asked Questions
Is this number exact?
No. It’s an estimate. Your real numbers depend on your industry, your prices, and where your visitors come from.
Where do I find my monthly visitors?
Check Google Analytics or the stats page in your website builder. If you don’t track visitors yet, that’s the first thing to fix.
What counts as a lead?
Any call, form, or email that comes from your website.